Branding for Bottom Line Results
Madico Window Films, a $60MM global manufacturer of architectural and automotive window film, has built a solid reputation for its high quality films and unrivaled dealer sales support. As its marketing partner since 2003, Marketing in Color has helped to establish the Madico brand as an international powerhouse through a wide variety of B2B marketing initiatives, from branding high-end product lines, to developing robust online portals, to turning trade show presences into bottom line results.
Increasing Brand Awareness
Opening up new windows of opportunity means coloring outside of the lines, as we did when creating EasyEnergySavingTips.com, a B2C initiative that cost-effectively increased Madico’s brand awareness and tapped into a bigger pool of prospects – homeowners and property owners across the country. The logic goes that anyone who might be interested in researching energy saving tips will likely be a good candidate to purchase window film, as well. Whether B2B or B2C, online or off, traditional or nontraditional, we’re proud to inspire everyone to envision a brighter future with this well-respected industry leader.
Senior Vice President Sales & Marketing, Madico Inc.
Marketing In Color has been a valued partner of Madico for over a decade and has grown into a seamless extension of our company. We are continually amazed with the professionalism, creativity and capabilities as well as their sincerity and how much they truly care about our business. If you are looking for a full service marketing partner that you can count on and will greatly enjoy working with… look no further… Marketing in Color is your answer."