blogging

What’s a blog, besides a rather clunky-sounding abbreviation of web log?

A blog is a multi-purpose tool, one that personalizes your company’s presence on the Internet; establishes authority in a subject or subjects of value to you and your clients; and draws potential new business to your website in greater volume by improving search engine ranking. Marketing In Color blogs regularly for many of our clients, as well as ourselves. We’ll work with you to develop a blogging strategy and ideas for content, then we’ll write fresh, engaging, search-friendly posts that help keep visitors finding and returning to your website.

Blogging Platforms, What's Right for Me Blogging Platforms: What’s Right for Me? - Reasons and More So while a few of my co-workers have touched on things like Reasons To Blog and a really cool infographic about blogging...
The Writer's Parasite A Writer’s Parasite: Writer’s Block - Writing. It’s an art, as people say. Words are placed together to create a fluid thought and sometimes it’s pretty extraordinary. But the words don’t...
Utilizing Blog Content for Social Media - Featured Image Utilizing Blog Content for Social Media - Have you ever wondered what a blog’s purpose is? And whether or not you should be writing one? Well, I’m here to tell you that...
How I Work, Blogging How I Work: Blogging - So, you want to be a blogger. There are lots of steps you need to learn. How long to make your articles. How many internal...
The Whats and Whys of Blogging Infographic: The Whats and Whys of Blogging - What the heck is a blog, anyway? Where did the word come from? The word blog is a short form for the word weblog, which...
MIC Client Launches New Energy Savings Website MIC Client Launches New Energy Savings Website - When you’re feeling passionate about your clients, it’s natural to feel passionate about the products and services that they sell. But sometimes marketing is about...