branding

A brand isn’t what you say it is – it’s about what your customers say it is.

We love to help our clients with brand communication solutions that project their strongest attributes and competitive advantages, while differentiating and distancing them from competitors. Very simply, we’re not invested in trying to win logo design awards (although we do, sometimes). What gets us jazzed is developing branding that brings results. Marketing In Color is a company comprised of strategic marketers. We believe that a brand is not about what you say it is – it’s about what your customers say it is. So whether your brand is new or existing, we’ll take you through a highly methodical process to make sure we nail it – and that your customers buy into it – before it’s implemented into your marketing program.

Our branding services encompass every aspect of this all-important realm, including establishing your brand identity through positioning, naming, tagline, logo design, and integrated branding campaigns that all deliver a consistent representation of your brand through every interaction with your target audience. 

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Design Den Episode 1 - Featured Image Design Den: The Brands…They Are A’ Changing - Logos have changed in recent years. More than just a passing design trend, the minimalistic design of modern-day logos is due to changes in technology...
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