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The No. 1 Rule in Creating a Successful Company Culture

The No 1 Rule in Creating a Successful Company Culture - Featured Image

When asked to write a blog on company culture, I thought, “Well, that should be easy!” After all, I’ve been working for well over 25 years, so I’ve had my fair share of experience.

But to get some inspiration, I decided to do a quick Google search for the phrase “company culture” and returned a result of 279,000,000 entries! Wowza! You mean to tell me that many people have something to say about company culture? Or is it that that many people think they know what to say about it?

All I can say is that company culture begins at the top.

Period.

Company Culture Begins with Trust

I’ve been blessed to work with both good and bad bosses. (Yes, I said blessed with “bad” bosses; how else would I know someone was good?)! But, I don’t credit or fault them when it came to the company’s overall values and principles. The company’s philosophy was established, or in some cases not established well, at the top. My bosses were just following the philosophy shared with them by the Big Kahuna. The head honcho. That’s where it begins.

What I’ve learned at Marketing in Color is that the number one priority to a successful company and its culture is trust. If the leaders place trust in their employees, employees will place trust in their leaders. With trust comes confidence. With confidence comes satisfaction. With satisfaction comes a job well done.

Self-Confidence

Trust also allows co-workers to work freely without the fear of backlash. What I mean is that you don’t have to worry about staff competing against each other. At Marketing In Color, it is quite refreshing to be in an environment where you don’t have to be concerned about your cube neighbor wanting to stab you in the back to make themselves look better in the boss’ eyes. That just doesn’t happen. Everyone trusts each other to do their job. I’m not saying it’s all peachy-keen, hunky-dory every day, but because we trust each other’s expertise those days are definitely minute.

Trust Creates Confidence

Which leads me to my last point.

Create The Kind of Workplace and Work culture
Earlier I mentioned how trust breeds confidence. Well, confidence breeds, among many things, happiness. By having trust in your co-workers you create a happy and in turn a productive work environment. Your company’s culture should result in a place where someone wants to be every day. If you have a culture where someone dreads getting out of bed in the morning you need to fix that.

At Marketing In Color, I can honestly say it’s a happy place to be. In fact, I have never worked in a company where I’ve been able to laugh every day. Even on my worst days, I’ve been able to laugh. And I mean really laugh — a real, good, deep-down, belly laugh with tears rolling down my cheeks.

See also: Fun in the Workplace

And, we definitely find time to have fun. Fun at work? How can this be? Because of trust! If staff was not trusted to do their job, how could a leader trust them enough to allow for a random game of Nerf tic-tac-toe and still expect a deadline to be met? We also find time to have monthly staff outings, which is really a team building exercise masked as fun.

So if you are looking to create a successful company culture – or better the culture in which you currently work – it starts with trust. Trust yourself and then you can start to trust others. Throw in some team building exercises and Nerf wars, and you’ll be happy with the end result.

I promise.

About The Author

MaryKay Scott

MaryKay Scott is an Account Manager for Marketing In Color. She is a northwest Indiana native who comes to Tampa from the Midwest, where she worked for the NBA’s Indiana Pacers. MaryKay, a self-proclaimed animal lover (the proud owner of two dogs and one cat), is the primary liaison between MIC’s internal team and several key clients.


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