cheryl parrish

President & CEO

Cheryl Parrish

“Rumack: Can you fly this plane, and land it?
Ted Striker: Surely you can’t be serious.
Rumack: I am serious… and don’t call me Shirley.”
– Airplane

Leader, facilitator, coach, ambassador, visionary, consultant – these are some of the roles Cheryl fills as the MIC partner in charge of the company’s day-to-day operations. Cheryl began with a 1987 B.S. degree in psychology earned at the University of Connecticut and grew it into a 25-year career in marketing and advertising, nearly all of it as the owner of firms in Connecticut or Florida. She is driven to engage candidly and fruitfully with clients from virtually any industry, and to lead her team both in crafting branding strategies and creating new friends and believers in MIC’s marketing philosophy. Cheryl’s passionate about her personal relationships – with her husband, family, and friends – loves serving in leadership positions within her church, enjoys cooking and exercising, and hopes to find the time one day to earn an MBA.

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Cheryl's Latest Blog Posts

Productivity Isnt What It Used To Be - Featured Image Productivity Isn’t What It Used To Be - I don’t know what I was thinking when I first entered the marketing business 25 years ago, trying to create effective programs for clients before...
wastebasket The Art of Applying for a Marketing Job - Applying for a marketing job requires more than sending your resume.